We are India’s oldest gourmet tea company. Established in 1981 under the mentorship of Sanjay Kapur, India’s Celebrated Master Tea Taster.
About the Master Tea Taster
Sanjay Kapur is a world renowned Master Tea Taster, blender and owner of the famous tea brand 'SANCHA' & ‘Aap Ki Pasand’ that is sold across the world at select gourmet outlets.
Sanjay started his career in Tea back in 1975 armed with a Masters degree in Management and Marketing from the acclaimed Jamnalal Bajaj Institute of Management Studies at Mumbai. Having made a career defining move to the hub of tea: Kolkata, West Bengal from Mumbai, the Master in his early years received complete exposure to plantation and agricultural practices, tea manufacturing processes and grass root level tea tasting at one of the largest tea producing companies of its time. Sanjay moved base from Kolkata to New Delhi in 1981 to establish India's first gourmet tea boutique and a specialist tea export house.
Sanjay is now proudly an Executive Committee member of the International Society of Tea Sciences and also a Star Member of a Panel of Tea Tasters that play the role of Jury at the Annual Golden Leaf Awards organized by the Tea Board of India. In a rare honor bestowed upon a tea taster, Sanjay was invited by the French Government in 2005 to team up with a Celebrity Wine Taster to showcase to the world, the similarities in flavours found in French Wines and Indian Teas.
What sets us apart
The Freshest Ingredients
Knowledge Base
Traditions
Ayurveda
CIRCA - 1975
THE START OF OUR JOURNEY
1975
THE FOUNDER ARRIVES AT DARJEELING
Arriving on the Iconic Steam Train at his training grounds up in the Himalayas (Darjeeling) through the dense Sukhna Forest.
1975 PLANTATION BUNGALOW
The burra bungalows in Assam & North Bengal were home to the burrasahibs or managers of the tea estates and the chhota bungalows were the homes of the assistant managers and tea tasters
1981
FIRST TEA BATCH WAS PLUCKED
The First Batches of Tea to be offered for sale as SANCHA were plucked during the peak quality month of March 1981 on a cold winters morning at 6am under the watchful eyes of our Master Tea Taster.
1981
FIRST BATCH WAS ROLLED ON THE ICONIC, COLONIAL ERA BRITTANIA ROLLING MACHINE
Carefully the freshly withered tea leaves were twisted for our first Micro Batch
1981
INDIA’S FIRST TEA GALLERY OPENS ITS DOORS
Our Historic Tea Gallery opens its doors in the Capital of India- Delhi.
1975
THE FOUNDER ARRIVES AT DARJEELING
Arriving on the Iconic Steam Train at his training grounds up in the Himalayas (Darjeeling) through the dense Sukhna Forest.
1975 PLANTATION BUNGALOW
The burra bungalows in Assam & North Bengal were home to the burrasahibs or managers of the tea estates and the chhota bungalows were the homes of the assistant managers and tea tasters
1981
FIRST TEA BATCH WAS PLUCKED
The First Batches of Tea to be offered for sale as SANCHA were plucked during the peak quality month of March 1981 on a cold winters morning at 6am under the watchful eyes of our Master Tea Taster.
1981
FIRST BATCH WAS ROLLED ON THE ICONIC, COLONIAL ERA BRITTANIA ROLLING MACHINE
Carefully the freshly withered tea leaves were twisted for our first Micro Batch
1981
INDIA’S FIRST TEA GALLERY OPENS ITS DOORS
Our Historic Tea Gallery opens its doors in the Capital of India- Delhi.
